No, we will not meet any new real-life bulldog mascots on Saturday. However, Homecoming will introduce us to a brand-new costumed cheerleader, as the “Jack” costume has undergone design changes.
The costume redesign, the first to be implemented since 2007, Roy Hibbert’ heyday, was designed by a team funded by Georgetown alums Barbara and Tom Napolitano, according to guhoyas.com.
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According to Senior Director of Marketing Pete Kirschner, the new costume design is a departure from the snarling, nasty bulldog featured in recent years. Instead, the mascot will attempt to present a more kid-friendly appeal.
“In working with the designers, we took the two previous mascots that they produced, as well as looked at our current bulldog seal and our kids’ club logo to merge them into a friendly face that will continue the legacy of the Jack the Bulldog mascot,” Kirschner told guhoyas.com.
